Kodak Printers - CEO Bets Big

Kodak, a photography giant, is trying make their business last through changing times. Kodak may have gotten into the digital market at the wrong time. According to William M. Bulkeley of the Wallstreet Journal, Kodak sales are down 24%. Read the entire article at http://online.wsj.com/article/SB124698140642106403.html

Millions of people try to make Kodak moments last; Kodak wants them to last too. Eastman Kodak CEO, Antonio Perez, announced that Kodak would rely on increasing profits by focusing on selling commercial printers (and his hopes that Hollywood will use Kodak film.)

Kodak will continue to push for more digital products, including printing and supplies, but with their announced cuts in research and development, it may only get more difficult for Kodak to stay afloat in the 21st century.